Working in Marketing Or Hiring In Marketing, Focus 5 Are Here For You!

The Marketing function in any business is essential to their growth.

The importance of getting the brand and messaging right is critical to the success of any ambitious company and Focus 5 Recruitment has the network and connections to find that Marketing talent who can demonstrate business impact through marketing activities.

What Marketing roles do Focus 5 recruit?

Working with a wide range of companies, whether you’re a candidate looking for a role or a client looking for a hire, Focus 5 Recruitment are here to help and ensure you enjoy the recruitment process.

We work in Tech and that covers SaaS companies, e-commerce, fin-tech, health-tech, cyber security as well as other Tech companies.

Finding the right role or people to take your business forward is what we do.

 

At Focus 5, we specialise in recruiting the following marketing roles:

  • Marketing professionals – Managers, Assistants, Directors
  • Communications professionals – Comms, Content, Campaign
  • PR & Social Media professionals
  • Digital Marketing professionals – PPC, SEO, Social, Analytics
  • Product Marketing professionals
  • Channel Marketing professionals
  • Marketing Agency professionals – Account Managers, Account Directors
  • CRM & Direct Marketing professionals
  • Brand & Creative Marketing professionals
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What key skills and knowledge are required?

Marketing covers a very wide range of activities, and job descriptions vary from one organisation to another, depending on what the company does, and how it operates.

These could include:

Creative

Creative

  • Writing briefs and proposals
  • Creating and drive campaigns across multiple channels
  • Designing and executing social media plans
  • Writing compelling copy
  • Building and maintaining websites and updates

Analytics

Analytics

  • Monitoring activities and results – from website visitors to SQLs (Sales Qualified Leads) and MQLs (Market Qualified Leads)
  • Understanding customer and prospects
  • Reporting

Project Management

Project Managment

  • Managing budgets
  • Managing teams
  • Managing external agencies

Research

Research

Research and analyse the business the market and competitors

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Further skills and knowledge

Depending on the role, you’re likely to need:

  • Communication skills, written and verbal, including presentation skills
  • Numeracy and literacy skills
  • Website CMS knowledge
  • Understanding of SEO
  • Attention to detail
  • In-depth understanding of social media channels
  • Knowledge of sector specific legislation and compliance requirements

Popular Qualifications

Although some roles list a degree as desirable or essential, there are a number of alternative ways of gaining marketing knowledge.

Many online courses are offered free of charge by software suppliers and bespoke marketing platform providers.

For more information, visit:

Chartered Institute of Marketing

The world’s leading professional marketing body with over 30,000 members worldwide, including more than 3,000 Chartered Marketers. Qualifications, training courses and Chartered membership.

visit the website

Institute of Data & Marketing

Supports, encourages and improves marketing performance with development programmes.

visit the website

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Future Learn

A social learning platform, drawing on expertise from The Open University, BBC, social media designers, and FutureLearn partners.

visit the website

Google Skillshop

e-learning courses designed by Google product experts, learn at your own pace and get Google product certified.

visit the website

Average Salary

There’s a wide range of salaries within the sector, depending on a number of factors, including location.

On average you could expect the following salary:

 

  • Marketing Directors – £80,411
  • Public Relations Professionals – £34,168
  • Marketing associate professions – £28,518
  • Advertising accounts managers and creative directors – £42,531
  • Web design and development professionals – £32,000
  • Graphic Designers – £27,516
  • Further Information